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What Is A Tankini
Tankini Tops provide the perfect balance of coverage and style - they are a classic swimwear option for women who want to feel comfortable and confident at the beach. So wh... -
Top 5 Black One Piece Swimsuits
With Summer just around the corner, it’s the perfect time to find your go-to classic black one piece swimsuit. As a swimwear brand that embodies the beach lifestyle and fee... -
How To Tie A Sarong
Seafolly sarongs are designed to help you create your own style and feel confident at the beach. Made from 100% cotton, our sarongs are lightweight and breathable, making t... -
Summer Somewhere with Seafolly
Join us on the hunt for sunny skies, shimmering waters, and barefoot freedom with our new “Summer Somewhere” campaign. As an Australian Swimwear brand, we wanted to captu... -
Your Guide to Find the Perfect Fit
Shopping for swimwear is no easy feat. At Seafolly, we know you’re not just a number or a size. We know it’s about your shape, your style and what you do in your swim. Our... -
Are You Made to Summer?
Welcome to a new season at Seafolly. The sun is shining, the water is inviting and the sea breeze is heavenly. There is a new energy in the air this season, it’s bright and... -
BTS: Own Your Folly With Gracie Otto
“Seafolly has a rich history and has been around for so many generations, it’s uniquely Australian. For me, Own Your Folly means not caring what anyone else thinks and just... -
BTS: Sephora gave us the best beach makeup advice EVER!
It’s a crisp morning in Bondi and the vibe is electric on set, the sun is waking up and sending sparkles across the rock pools. It’s a beauty of a day. When our stunning m... -
Behind The Scenes | Since 1975
Ever wondered what goes on behind the scenes on our campaign shoots? Here’s everything you need to know about our recent campaign, Since 1975. 4 international flights, 2 d... -
Get Active in the Whitsundays
Motivation starts here, check out our active wear to ensure you're always bikini bod ready. -
Behind The Brand
In conversation with the team behind Seafolly. Get to know the passionate individuals that have helped shape Seafolly in recent years. We check in with how they’re faring i...










