SF World
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The Women Behind Seafolly
We celebrate women every day and today is no different. We are taking you behind the brand to spotlight some of the women who don’t often have a light shone on them, but sh... -
Play - Meet Nadine
SAND, PLAY AND SURF. SUN, SURF AND PLAY. Surfing is to Byron Bay what iconic beachwear is to Australian summer – inseparable. From early dawn breaks to hazy mist of th... -
Meet Shanina Shaik
5 MINUTES WITH SHANINA SHAIK Since her early days on Aussie TV show Make me a Supermodel, Melbourne born Shanina Shaik (who has Lithuanian, Pakistani and Saudi heritage) ... -
Motivation Starts With Seafolly
Hey babes, did you hear? #FITFOLLY has officially launched and here are the pictures to prove it! In February Seafolly hosted an exclusive AquaFit class for a dream team ... -
Meet Bridget
CATCHING UP WITH OUR GIRL NEXT DOOR It’s fair to say Bridget Malcolm has come a long way since literally being ‘plucked from the crowd’ in Perth in 2007 and finishing in t... -
Meet Hannah Ferguson
INTRODUCING HANNAH FERGUSON Texas native Hannah Ferguson is the epitome of all-American beauty. The 24-year-old Sports Illustrated model gets photo shoot-ready by runni... -
Meet Alena Blohm
AN AWE-INSPIRING INTRODUCTION TO AUSTRALIA This was German beauty Alena Blohm’s first time in Australia, and like so many before her, she was in awe of our stunning coast... -
Folly Maker
In case you missed it, the stunning Alexandra Dedich seriously owned the page in the Daily Telegraph last weekend. We are inspired by her confidence and how much her fun lo... -
Fit is a Feeling
As fit experts since 1975, Seafolly know you’re not just a size, a number or the shape of a fruit. They know Fit Is a Feeling, and they know the importance of finding... -
Welcome to Broome
THE EPITOME OF THE AUSTRALIAN BEACH You fall in love with Broome as soon as your feet hit the ground and you absorb the raw beauty at every turn. The barren red earth car... -
Welcome to High Summer 2017 Starring Jess Hart
JOIN US AS WE WELCOME BACK ONE OF OUR MOST BELOVED FACES We are thrilled to welcome home Jess Hart, one of our most recognisable and loved faces. Jess first became the...
